Articles

Ever wondered what makes Israel’s start-ups so successful? Boaz Albaranes, a Partner at Mindset Ventures, recently appeared on an episode of Tech Salescraft hosted by James Hounslow. He shared valuable insights that uncover the secrets behind Israel’s thriving start-up scene and offered practical advice for entrepreneurs navigating this dynamic world. When talking about Israel’s start-up…

Navigating the evolving VC landscape requires strategic considerations for both founders and investors. Mark Beeston, Founder and Managing Partner of Illuminate Financial Management, joined James on a VC special of Tech Salescraft, to offer invaluable insights based on his extensive experience. “I think one of the biggest challenges for us in 2022 was founders kind…

Do you look beyond what’s written on a CV? Roy Solomon, Co-Founder and CEO of Salesroom, joined James on a recent episode of Tech Salescraft to share his answer to this question. It’s a trend that could change the industry — but is it an important approach in sales? James: “What advice would you give…

Henrik Shimony, Co-Founder and CEO, and Omri Shalev, Co-Founder and CTO, of Reeco joined James on a recent episode of Tech Salescraft. There’s no doubt they’re filling a distinct marketplace gap. But they’re also showcasing exceptional innovation, technological brilliance, and tangible solutions at the same time. And those tangible solutions speak to key market demands:…

Joining James from San Fransisco on a recent episode of Tech Salescraft was Michael Blumenthal, CRO at Hyro. James: “How easy was it to write the playbook and did you make sure you had the playbook in place before you brought in the first sales hire?” Michael: “So definitely! I had a playbook even for…

Eran Baron, Co-Founder and CEO of Deeto.ai, joined James on a recent episode of the industry-leading Tech Salescraft Podcast. Eran’s biggest challenge throughout his career has been understanding how to effectively convert satisfied customers into part of the sales pipeline. Particularly important to start-up’s, being referred by a trusted customer to new business remains an…

Ifty Kerzner, Co-Founder of Kissterra, joined James on a recent episode of Tech Salescraft for a fantastic conversation that put value at the heart of sales. We’re offered an exclusive look at Ifty’s understanding of value-centricity. It’s a term brought up frequently on Tech Salescraft – and one crucial to successful sales- but do you…

Joining James on a recent episode of Tech Salescraft was Moty Jacob, Co-Founder of SURF SECURITY. A renowned CISO, Moty offers us a fascinating exploration of the security world, sharing his impact on an ever-evolving marketplace. Critically, he shares how he ensured there was no trade-off between security and agility; firms should be afforded the…

Mark Mayerfeld, CRO at GK8, joined James on a recent episode of Tech Salescraft. He offered us a fantastic look at a business that is making transformative strides in the world of sales; and adopting a global-leading hiring strategy. Walking us through how GK8’s approach to talent acquisition has evolved in recent years, we learn…

Joining James on a recent episode of Tech Salescraft was Chris Duddridge, VP of Sales, EMEA at Soroco. A conversation that centres around teams and leadership, Chris shares his experience in creating the perfect sales team, and how his role as a sales leader evolved to become a sales coach — and why this evolution…