Posts by Alexandra White

To be a good sales leader you must be a good sales coach. The distinction between the two may not be obvious but Tim Baird, VP of Sales at Emperia, joined James on Tech Salescraft to share what it means to elevate your leadership by assuming the role of a sales coach. Having this edge…

Idan Cataife, Sales and Business Development Expert, joined James on Tech Salescraft, sharing his effective approach to unlocking personality in the interview process. Identifying the strongest skills and professional abilities is only half the battle in sales. Interviewing for character and personality can be a difficult task in the interview process as the structures often…

Shani Shoham, renowned Growth CRO, Advisor & Investor, joined James on a recent episode of Tech Salescraft. This episode revolves around the importance of questioning; asking the right questions, posing the difficult ones, and approaching them with a solution-orientated mindset. We explore the questions Shani addressed to himself that allowed him to take his career…

Joining James from Israel on this episode of Tech Salescraft is Amir Konisberg, Serial Entrepreneur Executive and Angel Investor. Amir’s aptitude for technological excellence is evident throughout this episode, and informs his attuned approach to business creation, ideation and success. Through the learns obtained from his fascinating professional journey, Amir shares what its takes to…

Joining James on a recent episode of Tech Salescraft was Snir Ben Shimol, renowned CSO. As Chief Strategy Officer, Snir is uniquely positioned to commentate on the nuances that sit behind an effective sales process, and the catalysts you need to implement to generate an effective pipeline. The focus throughout this conversation is value. For…

Ariel Hitron, Co-Founder and CEO of Second Nature, recently joined James on Tech Salescraft, to share exclusive insights into the transformative work he and his firm are currently engaged with. Their AI-driven sales coaching software is truly representative of the fantastic future of the sales industry; and it is brilliant to feature the minds driving…

Joining James on a recent episode of Tech Salescraft, all the way from California, was Lori Brigg, CRO at Zesty. Her vast experience in a wide array of customer success roles has exposed Lori to the truly global nature of communications; broadening her understanding of what it takes to curate an expansive client base, irrespective…

Joining James from Israel on a recent episode of Tech Salescraft is Avi Wiesenberg, Founder of Scaling Revenues Consulting. Avi helps us explore the ever-fascinating start-up space, guiding us through the often inevitable volatility and the stability of success during the founding stages. Hence, we explore what it takes to minimise the risk of failure.…

Noam Segev, Vice President of Sales at Shield- IoT, joined James from Israel on a recent episode of Tech Salescraft. The impact Noam has had on the sales space is indisputably significant; he has driven unparalleled growth and implemented scaling programmes that have enabled firms to seize the ever-exciting opportunities the marketplace has to offer.…