Podcasts
It’s Time to Reimagine the Sales Playbook | Tech Salescraft with Michelle Pietsch, Founding Partner of Minot Light Consulting
Joining James on this episode of Tech Salescraft is Michelle Pietsch, Founding Partner of Minot Light Consulting. Michelle’s career journey is extensive, taking her through some exciting start-up firms, and exposing her to a plethora of learns that have informed her approach to sales excellence. We start at the beginning of a career, exploring hiring…
Read MoreA Global Outlook on Sales Talent | Tech Salescraft with Asaf Cohen, VP Sales at Bria
On the latest episode of Tech Salescraft James welcomes Asaf Cohen, VP Sales at Bria to the show. What are you looking for in a new hire? In this episode, we talk to Asaf about international growth, and the demands of expanding your physical presence beyond your headquarters. Culture, quality and developments all need to…
Read MoreHigh Performance + No Culture = Burnout | Tech Salescraft with Pete Blackhurst, VP Revenue– International, Trackforce Valiant
Welcome back to another episode of Tech Salescraft. Today, James is joined by the incredible Pete Blackhurst, Vice President Revenue, International at Trackforce Valiant. Pete has an extensive career in sales– mainly in the Saas space– and from this, he has put together a methodology around how he brings valuable culture into an organisation.…
Read MoreBeing Ahead of the Sales Game | Tech Salescraft with Wendy Harris, Head of EMEA at Gong
On this episode of North Starr’s Tech Salescraft, James is joined by Wendy Harris, Head of EMEA at Gong. Having started her career at one of the world’s most recognisable brands, Wendy helps us trace her career journey to date, honing in the points of pressure that made her both love and question her job.…
Read MoreThe Strength of Organisational Empowerment | Tech Salescraft with Roly Walter, Founder of Appraisd
Welcome back to another episode of Tech Salescraft! Today James is delighted to welcome Roly Walter, Founder of Appraisd to the show. Roly brings a plethora of insights to the show that have guided his successful career to date. From his computer science degree to starting his own business, we learn where his love for…
Read MoreA Killer Revenue Strategy Takes Time | Tech Salescraft with Dan Thompson, Co-Founder and CEO of Kluster
Welcome back to another episode of Tech Salescraft. Today, James is delighted to be joined by Dan Thompson, Co-Founder and CEO of Kluster. Kluster is a B2B SaaS platform that helps revenue teams and leaders plan, engineer and execute their revenue strategies. Before founding Kluster with Rory Brown, Dan was a data analyst at an…
Read MoreCuriosity as a Skill | Tech Salescraft with Liam Corcoran, GM & Head of EMEA at BytePlus
Joining James on this episode of Tech Salescraft is Liam Corcoran, GM & Head of EMEA at BytePlus. Having previously founded his own business, Liam brings some truly diverse observations to the show, tracing his learns from his career beginnings to his current role at BytePlus. We explore the centrality of your value proposition. Liam…
Read MoreExploring Israel’s Hub of Sales Innovation | Tech Salescraft with Gal Aga, CEO & Co-Founder Aligned
Welcome back to a new episode of Tech Salescraft! And this time James is delighted to be joined by Gal Aga, CEO & Co-Founder at Aligned. Gal shares his impressive background- from the military, to successfully becoming a sales leader- and it’s clear that his drive, determination and mindset propelled his career. Looking closely at…
Read MoreHire Humans First, and Sales Experts Second | Tech Salescraft with Ross Halliday, CRO of Human Made
Welcome to today’s episode of Tech Salescraft. Today, James is delighted to be joined by Ross Halliday, CRO at Human Made. Since 2008, Ross has been in a leadership position and found it was a rather fitting role for him due to his natural quality of decision making and supporting others. Ross shares his advice…
Read MoreEmpowered to make Mistakes | Tech Salescraft with Marie Brunet, Global VP of Sales at Uniphore
Welcome back to a new episode of Tech Salescraft! And this time James is delighted to be joined by Marie Brunet, Global VP of Sales at Uniphore. Having worked at globally recognised firms (including Facebook!), Marie exposes us to her varied career, and what such a diverse professional journey has taught her. Marie empowers us…
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