Cybersecurity Boom: Scaling Sales Across Borders and Time Zones

Tech Salescraft with Eli Kugel, International Sales Representative at Eureka Security

Joining James on today’s episode of Tech Salescraft is Eli Kugel, International Sales Representative at Eureka Security.

Eli shares his journey from Brooklyn to Tel Aviv and discusses the challenges and cultural differences of working in cybersecurity between North America and Israel.

The conversation delves into Eureka’s strategy for entering the North American market, underlining the crucial role of establishing a robust infrastructure for success. 

Eli then provides a glimpse into his daily routine and delves into the challenges of recruiting salespeople in North America. Offering valuable advice for founders grappling with the hiring process, he lays out key insights. 

Stream all other episodes of Tech Salescraft here.






About Tech Salescraft

One of the Top 40 Sales Podcasts globally. Tech Salescraft brings you a weekly series of conversations that showcase technology and sales ingenuity. Hosted by North Starr’s CEO, James Hounslow, join us as he interviews Sales Leaders that are redefining excellence in their spheres while coaching A-Player teams along the way. We are always keen to feature exceptional individuals on the show who drive sales brilliance. If you know someone who may be the perfect guest for Tech Salescraft, or you would like to nominate yourself, get in touch with the team.


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